LAS VEGAS – The casino industry's largest lobbying group in the U.S. on Thursday rolled out a new code of conduct with consumer protection measures that it says are meant to promote responsible gambling.The code of the American Gaming Association calls on casino operators to be more transparent with patrons and provide training to employees. Its announcement in Las Vegas came within months of two high-profile criminal cases that drew attention to the effects of compulsive gambling as authorities believe the perpetrators were problem gamblers.
The new code calls on casino operators to generally explain patrons the odds of winning or losing at various games and to not use advertising that contains claims that gambling activity will guarantee a person's social, financial or personal success. It also includes training requirements for employees on procedures for dealing with underage gambling and other issues.